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Simple Practice vs Kiwi Health: A Comparison of Healthcare Management Systems

Simple Practice vs Kiwi Health: A Comparison of Healthcare Management Systems

By Kiwi Health

Published: Sep 2, 2023

Table of contents

Being a healthcare professional can be challenging, especially if you have a lot of appointments on your plate. 

However, with the rapid advancement of technology, healthcare professionals now have the option to simplify their practice management through online platforms. 

Among these platforms, Kiwi Health and Simple Practice have emerged as prominent solutions, offering streamlined appointment management and patient care approaches. 

In this article, we will comprehensively compare these two services, exploring their features, benefits, and how they can alleviate the burdens of appointment management for healthcare professionals.

Simple Practice: Main Features

Simple Practice provides an array of key features that enhance practice management. 

These include;

1. Flexible Trial Period

Benefit from a 30-day trial period that’s both cost-free and commitment-free. You’re able to adjust your plan as needed without any restrictive contracts. Moreover, the expenses incurred are tax deductible.

2. Scheduling

Send reminders to new clients and seamlessly organize appointments according to your preferences and availability.

3. Billing

Simplify the process of client payments by utilizing features like the AutoPay feature and online credit card processing for swift entry of banking details.

4. Telehealth

Offer HIPAA-compliant video sessions, ensuring the security and privacy of your virtual consultations. Screen-sharing capabilities are also included.

5. Insurance

Effortlessly file primary and secondary insurance claims electronically, significantly reducing the time and effort required.

6. Client Portal

Centralize your communication with clients through a secure online portal, facilitating streamlined interaction and information sharing.

7. Mobile Access

Access the full spectrum of capabilities via the highly-rated mobile app, from scheduling to billing.

8. Documentation

Simplify intake and documentation procedures by using the all-inclusive Electronic Health Record (EHR) solution.

9. Robust Support

Rely on the expertise of a dedicated customer success team, offering support at every stage of your journey.

Other Features of Simple Practice

SimplePractice Learning: Enhance your expertise through various Continuing Education (CE) courses, available in both live and on-demand formats.

Time Tracking Made Simple: Streamline the process of monitoring and reporting your training hours with user-friendly tools.

Monarch Directory Connection: Showcase your practice and establish connections with individuals seeking therapy through the Monarch Directory feature.

Simple Practice Target Health Professionals 

Simple Practice caters to a diverse range of healthcare providers, encompassing various professions such as:

  • Mental Health Professionals: Professionals who provide therapy and support for mental and emotional well-being.
  • Speech-Language Pathologists: Experts in diagnosing and treating communication and swallowing disorders.
  • Chiropractors: Healthcare practitioners specializing in spinal adjustments and musculoskeletal health.
  • Social Workers: Professionals who assist individuals and families in coping with challenges and improving their well-being.
  • Lactation Consultants: Specialists who offer guidance and support to new mothers in breastfeeding.
  • Occupational Therapists: Professionals who aid people in developing skills to perform daily tasks and improve their independence.

Simple Practice Pricing List

Simple Practice presents a range of pricing plans designed to suit varying needs:

Starter Plan: Embark on your private practice journey with the fundamental features.

Commencing at: $29/month

Begin with a free option Starter plan entails the:

  • Unlimited client capacity
  • Paperless intake procedures
  • Client portal access
  • Progress notes management
  • Diagnosis and treatment planning
  • Automated invoicing and billing
  • Credit card processing
  • Live customer support
  • Mobile app access
  • Telehealth services available for an additional $15/month

Essential Plan (Most Popular): Streamline your practice by embracing all essential aspects.

Commencing at: $69/month

Start with a free option Incorporates everything from the Starter plan, along with:

  • Custom forms and notes
  • Appointment reminders
  • Online appointment request functionality
  • Secure client messaging
  • Inclusion in the Monarch directory
  • A professional website
  • Analytics dashboard
  • Insurance claim filing (beginning at $0.25/claim)
  • 10 claims included per month
  • Wiley Treatment Planner
  • Telehealth services are also available and included in the plan

Plus Plan: Elevate your practice with an extensive array of features.

Commencing at: $99/month

Begin with a free option Comprising all elements of the Essential plan, along with the following:

  • Calendar synchronization
  • An appointment request widget
  • Advanced calendar filters
  • The ability to add team members
  • Inclusion of practice managers ($39/month per person)
  • Inclusion of clinicians ($59/month per person)
  • Insurance claim filing (beginning at $0.25/claim)
  • 35 claims included per month
  • Wiley Treatment Planner
  • Telehealth services are also included

Kiwi Health Main Features

Kiwi Health presents a robust array of primary features centered around its comprehensive patient growth platform. 

This platform is designed to facilitate significant practice expansion, targeting the acquisition of 25 to 35 patients or providers within the initial 30 days of Kiwi Health utilization. 

It’s been carefully tailored and optimized for telemedicine, mental health, and therapy practices, enabling seamless integration into these specialized fields.

Within the patient growth platform, Kiwi Health establishes strategic partnerships with industry leaders to ensure optimum performance and support. 

How It Operates:

Discover Your Practice

Kiwi collaborates with over 50 online channels and directories, employing a single-click process to enhance your digital presence across platforms where potential patients are actively searching. 

This approach simplifies going live online, providing you with a free website fortified with hyper-local Search Engine Optimization (SEO) tactics. The optimization of your online ranking remains an ongoing effort.

Booking Integration

When a patient inquiry is received, Kiwi Health offers the option to leverage care coordination assistants who respond within a remarkable five-minute window. 

This prompt response time ensures the efficient completion of screening and onboarding procedures, substantially increasing conversion rates. 

Moreover, the intake process aligns with your specific rules and regulations, and the platform seamlessly integrates with your Electronic Health Record (EHR) system.

Other Features of Kiwi Health

Channel Store: Amplify Your Online Visibility 

Kiwi Health has partnered with a wide variety of channels you can take advantage of.

  • Zocdoc: The top-rated site with the highest traffic. It connects providers with millions of patients for convenient appointment booking and allows providers to showcase expertise and specialties.
  • WebMD: Offers a platform to enhance visibility and reach for healthcare providers through detailed profiles and trusted health information.
  • Yelp: Facilitates increased visibility and patient attraction by showcasing healthcare providers’ expertise and practice details.
  • Psychology Today: Provides mental health professionals with a platform to highlight expertise, connect with patients, and offer valuable resources.
  • Google: Elevates providers’ online presence by showcasing essential information and patient reviews in search results.
  • Microsoft Bing: Enhances online visibility and allows providers to manage listings and engage with a health-conscious audience.
  • Theravive: Ensures high visibility by limiting listings per area and facilitating well-matched therapist referrals.
  • RateMDs: Empowers patients to make informed decisions by offering reviews and ratings for healthcare providers.
  • Nextdoor: Enables providers to engage with local communities and expand their reach within specific neighborhoods.

Virtual Reception Desk: Ensuring No Patient Call Goes Unanswered 

With Kiwi Health’s Virtual Front Desk feature, you gain access to region-specific, medically approved, or trained virtual receptionists. 

These professionals handle incoming calls, engage with potential prospects, and efficiently schedule appointments for you. 

If you’re a provider experiencing a surge in such calls due to your growth with us, you have the option to opt into this service. Kiwi Health can have you set up within a single day, ensuring seamless integration.

Upcoming Enhancements: AI-Driven Care Coordination Round-the-Clock Patient Support (24/7)

Prepare for a transformative shift in your practice as Kiwi Health gears up to introduce its upcoming AI-powered virtual care coordinator

This cutting-edge feature is poised to revolutionize how you manage patient interactions, offering unparalleled efficiency and personalized care coordination. 

Stay tuned as Kiwi Health unveils this innovative tool designed to elevate your practice to new heights.

Kiwi Health Target Health Care Professionals 

Kiwi Health is tailored to meet the needs of a diverse range of healthcare providers, including nurses and mental health practitioners. 

For nurses, Kiwi Health provides an opportunity to be prominently listed on major online platforms such as Google, Yelp, Bing, and Facebook. This presence enhances their online visibility and accessibility, enabling them to connect with potential patients effectively.

On the other hand, Kiwi Health recognizes that mental health practitioners and therapists often offer more specialized services. 

To cater to their distinct requirements, the platform enables them to list their practices on highly regarded platforms such as WebMD and Psychology Today. 

These platforms cater specifically to individuals seeking mental health support, ensuring that mental health practitioners can reach a targeted and receptive audience seeking their unique expertise. 

This strategic approach empowers mental health practitioners to maximize their visibility within their specific niche and effectively engage with those in need of their specialized services.

Kiwi Health Plans

For a limited 60-day period, seize this exceptional opportunity with no contractual obligations. 

Growth Plan

  • Seamless channel & directory onboarding
  • Optimized channel & directory rankings
  • A website fine-tuned for local SEO
  • Around-the-clock care coordinator for screening and scheduling
  • Streamlined intake process & integration with your preferred EHR

Complete Plan

  • Streamlined channel & directory onboarding
  • Enhanced channel & directory ranking optimization
  • A locally optimized website for enhanced SEO
  • Continuous care coordinator assistance for screening & scheduling
  • Seamless intake process & integration with your chosen EHR

Both of these plans incorporate a 30-minute consultation with a Kiwi Health marketing specialist who will expertly guide you through your journey to business growth.

Choosing Between Kiwi Health and Simple Practice

The choice between different services, such as Kiwi Health and Simple Practice, depends on your specific needs, priorities, and the nature of your healthcare practice. 

Here are some considerations to help guide your decision:

Practice Requirements

Consider the unique needs of your practice. Are you a solo practitioner or part of a group practice? Do you specialize in mental health, therapy, or another healthcare field? Choose a service that aligns with your practice’s specific requirements.


Review the features offered by each service. For example, if you value telehealth capabilities, check if the service offers secure video appointments. If appointment reminders are important, ensure the service provides that functionality.

Ease of Use

Look for a platform with a user-friendly interface that aligns with your comfort level and tech-savviness. A platform that’s intuitive to navigate can save you time and frustration.


If you already use certain software or tools, make sure the chosen service integrates well with them. Seamless integration can streamline your workflow.


Consider your growth plans. Will the service accommodate your practice’s expansion in terms of adding more team members, patients, or services?


Compare pricing plans and features to find a service that offers good value for your budget. Remember to consider both short-term and long-term costs.

Customer Support

Reliable customer support can be crucial, especially if you encounter technical issues or have questions about using the platform effectively.

Reviews and Reputation

Look for reviews and testimonials from other healthcare professionals who have used the service to provide treatment plans. Their experiences can provide valuable insights.

Trial Period

If available, take advantage of free trials to test out the platform’s features and see if it meets your needs.

Data Security

Healthcare involves sensitive patient information. Ensure that the service adheres to industry standards for client data security and HIPAA compliance.

Ultimately, the best choice will depend on your unique circumstances and priorities. Take the time to thoroughly research and consider the features, benefits, and limitations of each service before making a decision.

Partnering with Health Management Platforms

Partnering with such health management platforms presents a pivotal opportunity for healthcare providers to redefine their practice’s success. 

These platforms, such as Kiwi Health, offer an array of innovative tools and features designed to streamline operations, elevate visibility, and attract a wider patient base. 

The ability to optimize listings on prominent directories, enhance online presence, and tap into specialized services tailored to the provider’s field underscores the transformative potential of such collaborations. 

Whether nurses seeking broader recognition or mental health practitioners targeting specific audiences, the tailored solutions provided by these platforms empower providers to flourish in an increasingly digital healthcare landscape. 

As the healthcare industry continues to evolve, embracing these partnerships is a strategic step toward fostering growth, connectivity, and excellence in patient care.

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